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EQ

Furniture Design

EQ

 
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EQ Bed Set

This project was done in collaboration with Godrej Interio in Mumbai, India.

The brief was to develop a metal bed-set for university dorms and student hostels at a competitive price range. Taking into consideration the increasing amount of students within each institute vis-a-vis the growing space constraints in Urban India.

 
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About

Godrej Interio is India’s largest furniture brand. From manufacturing the humble Storwel cupboard 80 years back to being a vibrant, innovative brand with a diverse portfolio. Godrej Interio is a business unit of Godrej & Boyce Mfg. Co. Ltd. - part of the Godrej Group, one of India’s largest engineering and consumer product groups.

 

User Research | Needs Identification | Insights & Opportunities

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Concept Development

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Scale Down Mock-up [scale 1:5]

A speedy low resolution model is created to evaluate form, proportions & get constructive feedback from design and marketing teams. Model constructed from waste wood.

 
 

STUDY TABLE

Length  900mm |  Breadth  600mm |  Height  750mm

Length 900mm | Breadth 600mm | Height 750mm

 

BOOK RACK

Effortlessly fits into the frame. Multi-utility and portable, it can be carried over the Single Bed frame as well.

WIRE MANAGER

Innovative concept for a simple yet effective wire manager using durable nylon cord woven like a shoelace. Offering protection against wear and tear. All the cables will be neatly hidden, never fall, access to plug point from both sides, ergonomically positioned for better reach.

UTILITY TOP

Wide enough for placing miscellaneous items. Allowing you to have a dedicated work surface.

 

Wardrobe

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SINGLE BED

Length  1971mm |  Breadth  822mm |  Height  410mm

Length 1971mm | Breadth 822mm | Height 410mm

 

UNDER BED STORAGE

The pull out wire baskets are intelligent utilization of large under bed storage space. Magazine, supplies, books, clothes etc can be tucked away neatly.

HEIGHT FOR BUCKET

The bucket is an essential item cultural quirk for Indian students. There is adequate ground clearance for standard 20 Litre buckets and or small luggage items.

BOOK RACK

Effortlessly fits into the frame. Multi-utility and portable, it can be carried over the Study Table frame as well.

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Manufacture

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Equilibrium Team

Jogy Abraham design manager

Sheroy Katila furniture designer

Sudipto Ray engineer

Navin prototype technician